Ola Partners with Marico in offering superior hygiene standards and boost vehicular safety

National, 6th August, 2020: Ola, India’s leading mobility platform and one of the world’s largest ride-hailing companies, today announced a partnership with Marico, one of India’s foremost consumer goods companies, to drive enhanced hygiene standards. In its commitment towards providing a safe mobility experience, Ola will provide Marico’s Travel protect from its new range of ‘Protect’ surface disinfectant sprays to its driver partners, which will be used to disinfect commonly used surfaces like seat, inner panel, handles etc. of vehicles before every ride.

Through its ‘Ride Safe India’ initiative, Ola continues to redefine the mobility experience by setting industry-leading standards for safety and hygiene across 2 wheeler, 3 wheeler and 4 wheeler categories. The partnership takes forward the company’s safety efforts through targeted solutions that offer customers and drivers added assurance and confidence.

Marico’s ‘Protect’ range of surface disinfectants with high efficacy (containing 77% alcohol) and an easy-to-use spray format, will complement the routine safety efforts of Ola drivers to deliver a uniform and consistent experience on every ride. All Ola vehicles continue to undergo fumigation and deep-cleaning every 48 hours across its network of 500+ Safety Zones.

Anand Subramanian, Spokesperson for Ola, said, “Ola has established industry leading safety benchmarks in mobility, enabling India to ride safely again. With best-in-class safety practices and protocols, our ‘Ride Safe India’ initiative has also brought together citizens and driver-partners to enlist their support and commitment to safety at large. Through our partnership with Marico we are pleased to bring to market their new range of ‘Protect’ surface disinfectants that will help complement our efforts to deliver safe mobility for all.”

Speaking on the occasion, Koshy George, Chief Marketing Officer, Marico Limited says, “During these difficult times, higher hygiene standards and enhanced cleanliness protocols are top priorities for consumers. In line with this, Marico’s Protect range of surface disinfectant sprays help provide a clean and sanitized experience while effectively killing 99.999% of germs at home or while venturing out. We are happy to partner with Ola in their endeavor to provide customers and driver partners a safe and sanitized environment.”

The health of driver-partners and customers remains to be Ola’s topmost priority. In addition to the fumigation services, the company has extended full support to driver-partners in the form of health-checkups and has enabled them with protective equipment to maintain hygiene and strengthen vehicular safety.

About Ola:

Ola is India’s largest mobility platform and one of the world’s largest ride-hailing companies, serving 250+ cities across India, Australia, New Zealand, and the UK including key global markets like London and Sydney. The Ola app offers mobility solutions by connecting customers to drivers and a wide range of vehicles across bikes, auto-rickshaws, metered taxis, and cabs, enabling convenience and transparency for hundreds of millions of consumers and over 2.5 million driver-partners.

Ola’s core mobility offering in India is supplemented by its electric-vehicle arm, Ola Electric and Ola Fleet Technologies, India’s largest fleet management business. Ola also extends its consumer offerings like micro-insurance and credit led payments through Ola Financial Services and a range of owned food brands with India’s largest network of cloud kitchens through Ola Foods. With strategic acquisitions like Ridlr, India’s largest public transportation platform and Amsterdam-based Electric two-wheeler OEM- Etergo BV, Ola is building mobility solutions for the future.

Ola is on a mission to build mobility for a billion people.

For more details, visit www.olacabs.com/media.